Determinants of Customer’s Intention to Use Murabaha Financing In Indonesia: Modified the TRA Model
DOI:
https://doi.org/10.30993/tifbr.v13i1.191Kata Kunci:
Murabaha Financing, Islamic Bank, Customer Intention, Theory of Reasoned ActionAbstrak
This study aims to investigate factors influencing customer’s intention to use murabaha financing in Indonesia, and to what extent do attitude, social influence, religious obligation, price mechanism, and government support affect customer’s intention to use murabaha financing in Indonesian Islamic banks. 200 customers of Bank Muamalat Indonesia and Bank Syariah Mandiri were collected through a semi-structured questionnaire. The study modifies the theory of reasoned action and extends the earlier research conducted by Amin et al. (2011) and Ali et al. (2015). The findings show that attitude, social influence, government support, and price mechanism have a positive and strong relationship with intention to use murabaha financing. In the contrary, the religious obligation is not the main factors that determine the customer’s intention to use murabaha financing. The findings have practical implications to fill the gap between the current practices of Islamic banks and perception from a consumer point of view. This study also analyzed possible variables that may influence the strategies to attract more customers to use murabaha financing and increase Islamic bank’s market share. To the best of author’s knowledge, this is the first study which modified the TRA model in the context of murabaha financing in Indonesian Islamic Banks.
Referensi
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Abdullah, N. I., & Dusuki, A. W. (2006). Customers' Perceptions of Islamic Hire-Purchase Facility in Malaysia: An Empirical Analysis. IIUM Journal of Economics and Management 14, 177-204.
Ajzen, I. (1988). Attitudes, personality, and behavior. Open University Press, Milton-Keynes.
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50, p. 179-211.
Ali, M., & Chin-Hong, P. (2015). Factors affecting intention to use Islamic personal financing in Pakistan: Evidence from the modified TRA model. Retrieved from http://mpra.ub.uni-muenchen.de/66023/
Amin, H. (2008). Choice criteria for Islamic home financing: empirical investigation among Malaysian bank customers, International Journal of Housing Markets and Analysis, Vol. 1 No. 3, pp. 256-74.
Amin, H. (2010). Al-Ijarah Thumma A-Bay Facility in Labuan Car Markets: An Application of Structural Equation Model. Labuan e-Journal of Muamalat and Society Vol 4, 45-57.
Amin, H. Rahman, A. R., Jr, S. L., & Hwa, A. M. (2011). Determinants of customers’ intention to use Islamic personal financing: the case of Malaysian Islamic banks. Journal of Islamic Accounting and Business Research Vol. 2 No. 1, 2011 pp. 22-42.
Baker, S. A., Morrison, D. M., Carter, W. B., Verdon, M. S. (1996). Using the theory of reasoned action (TRA) to understand the decision to use condoms in an STD clinic population. 23(4), 528-542.
Belleau, B. D., Summers, T. A., Xu, Y., & Pinel, R. (2007). Theory of reasoned action: Purchase intention of young consumers. Clothing and Textiles Research Journal, 25(3), 244-257.
Cialdini, R.B.; Kallgren, C.A.; Reno, R.R. A. (1991). Focus theory of normative conduct: A theoretical refinement and reevaluation of the role of norms in human behavior. Adv. Exp. Soc. Psychol., 24, 201–234.
Dusuki, A., & Abdullah, N. (2007). Why do Malaysian customers patronise Islamic banks?. Marketing, 25(3), pp. 142-160
Ebert, R.J., and Griffin, R.W. (1998). Business Essentials, 2nd ed., Prentice-Hall, Upper Saddle River, NJ.
Erol, C. and El-Bdour, R. (1989). Attitude, behavior and patronage factors of bank customers towards Islamic banks. International Journal of Bank Marketing, Vol. 7 No. 6, pp. 31-7.
Fishbein, M &Ajzen, I. (1975). Belief, attitude, intention, and behavior: An introduction to theory and research. Addison-Wesley, Reading, MA.
Hair, J.F. Jr, Anderson, R.E., Tatham, R.L. and Black, W.C. (1998). Multivariate Data Analysis, Prentice-Hall, Upper Saddle River, NJ.
Haron, M. S., Ramli, R., Injas, M. M. Y., Injas, R. A. (2015). Reputation risk and its impact on the Islamic banks: Case of the Murabaha. International Journal of Economics and Financial Issues, 5(4), 854-859.
Haron, S. & Yamirudeng, K. (2003). Islamic Banking in Thailand: Prospects and Challenges. International Journal of Islamic Financial Services, 5 (2), 1-11
Hanudin Amin, Abdul Rahim Abdul Rahman, Stephen Laison Sondoh Jr, Ang Magdalene Chooi Hwa, (2011). Determinants of customers' intention to use Islamic personal financing: The case of Malaysian Islamic banks. Journal of Islamic Accounting and Business Research, Vol. 2 Iss: 1, pp.22 – 42.
Lada, S., Tanakinjal, G.H. and Amin, H. (2009). Predicting intention to choose halal products using theory of reasoned action. International Journal of Islamic and Middle Eastern Finance and Management, 2(1), 66-76.
Lajuni, N., Poh Ming, W. W., Yacob,Y., Ting, H., Jausin, A. (2017). Intention to use Islamic banking products and its determinants. International Journal of Economics and Financial Issues, 7(1), 329-333.
Metwally, M (1996). Attitudes of Muslims towards Islamic Banks in a Dual-Banking System. American Journal of Islamic Finance 6: 11-17.
Mulya E. Siregar and Nasirwan Ilyas (2000). Recent development in Islamic banking in Indonesia, The Fifth Harvard University Forum on Islamic Finance: Islamic Finance: Dynamics and Development Cambridge, Massachusetts. Center for Middle Eastern Studies, Harvard University. 2000. pp. 189-196
Nurul Harisah, A. (2014). Determinants of customer’s intention to use Islamic personal financing. Retrieved from http://etd.uum.edu.my/4047/
Otoritas Keuangan Jakarta. (2014). Statistik Perbankan Syariah. Retrieved on September 15, 2016, from http://www.ojk.go.id/id/kanal/syariah/data-dan-statistik/statistik-perbankan-syariah/Default.aspx.
Park, H. S. (2009). Relationship among attitudes and subjective norms: Testing the theory of reasoned action across cultures. Communication Studies, 51:2,162-175. DOI: 10.1080/10510970009388516
Reni, A., & Ahmad, N. (2016). Application of Theory Reasoned Action in Intention to Use Islamic Banking In Indonesia. Al-Iqtishad: Journal of Islamic Economics, 8(1), 137-148. doi:10.15408/aiq.v8i1.2513
Selamat, Z., & Abdul-Kadir, H. (2012). Attitude and Patronage Factors of Bank Customers in Malaysia: Muslim and non-Muslim Views. Journal of Islamic Economics, Banking and Finance, 87-100.
Sayd Farook, M. Kabir Hassan, Roman Lanis (2011). Determinants of corporate social responsibility disclosure: the case of Islamic banks. Journal of Islamic Accounting and Business Research 2011 2:2, 114-141
Werner, P. (2004). Reasoned Action and Planned Behavior, in S.J. Peterson & T.S. Bredow (eds) Middle range Theories: Application to Nursing Research, Lippincott Williams & Wilkins, Philadelphia, pp. 125-147.
Abdullah, N. I., & Dusuki, A. W. (2006). Customers' Perceptions of Islamic Hire-Purchase Facility in Malaysia: An Empirical Analysis. IIUM Journal of Economics and Management 14, 177-204.
Ajzen, I. (1988). Attitudes, personality, and behavior. Open University Press, Milton-Keynes.
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50, p. 179-211.
Ali, M., & Chin-Hong, P. (2015). Factors affecting intention to use Islamic personal financing in Pakistan: Evidence from the modified TRA model. Retrieved from http://mpra.ub.uni-muenchen.de/66023/
Amin, H. (2008). Choice criteria for Islamic home financing: empirical investigation among Malaysian bank customers, International Journal of Housing Markets and Analysis, Vol. 1 No. 3, pp. 256-74.
Amin, H. (2010). Al-Ijarah Thumma A-Bay Facility in Labuan Car Markets: An Application of Structural Equation Model. Labuan e-Journal of Muamalat and Society Vol 4, 45-57.
Amin, H. Rahman, A. R., Jr, S. L., & Hwa, A. M. (2011). Determinants of customers’ intention to use Islamic personal financing: the case of Malaysian Islamic banks. Journal of Islamic Accounting and Business Research Vol. 2 No. 1, 2011 pp. 22-42.
Baker, S. A., Morrison, D. M., Carter, W. B., Verdon, M. S. (1996). Using the theory of reasoned action (TRA) to understand the decision to use condoms in an STD clinic population. 23(4), 528-542.
Belleau, B. D., Summers, T. A., Xu, Y., & Pinel, R. (2007). Theory of reasoned action: Purchase intention of young consumers. Clothing and Textiles Research Journal, 25(3), 244-257.
Cialdini, R.B.; Kallgren, C.A.; Reno, R.R. A. (1991). Focus theory of normative conduct: A theoretical refinement and reevaluation of the role of norms in human behavior. Adv. Exp. Soc. Psychol., 24, 201–234.
Dusuki, A., & Abdullah, N. (2007). Why do Malaysian customers patronise Islamic banks?. Marketing, 25(3), pp. 142-160
Ebert, R.J., and Griffin, R.W. (1998). Business Essentials, 2nd ed., Prentice-Hall, Upper Saddle River, NJ.
Erol, C. and El-Bdour, R. (1989). Attitude, behavior and patronage factors of bank customers towards Islamic banks. International Journal of Bank Marketing, Vol. 7 No. 6, pp. 31-7.
Fishbein, M &Ajzen, I. (1975). Belief, attitude, intention, and behavior: An introduction to theory and research. Addison-Wesley, Reading, MA.
Hair, J.F. Jr, Anderson, R.E., Tatham, R.L. and Black, W.C. (1998). Multivariate Data Analysis, Prentice-Hall, Upper Saddle River, NJ.
Haron, M. S., Ramli, R., Injas, M. M. Y., Injas, R. A. (2015). Reputation risk and its impact on the Islamic banks: Case of the Murabaha. International Journal of Economics and Financial Issues, 5(4), 854-859.
Haron, S. & Yamirudeng, K. (2003). Islamic Banking in Thailand: Prospects and Challenges. International Journal of Islamic Financial Services, 5 (2), 1-11
Hanudin Amin, Abdul Rahim Abdul Rahman, Stephen Laison Sondoh Jr, Ang Magdalene Chooi Hwa, (2011). Determinants of customers' intention to use Islamic personal financing: The case of Malaysian Islamic banks. Journal of Islamic Accounting and Business Research, Vol. 2 Iss: 1, pp.22 – 42.
Lada, S., Tanakinjal, G.H. and Amin, H. (2009). Predicting intention to choose halal products using theory of reasoned action. International Journal of Islamic and Middle Eastern Finance and Management, 2(1), 66-76.
Lajuni, N., Poh Ming, W. W., Yacob,Y., Ting, H., Jausin, A. (2017). Intention to use Islamic banking products and its determinants. International Journal of Economics and Financial Issues, 7(1), 329-333.
Metwally, M (1996). Attitudes of Muslims towards Islamic Banks in a Dual-Banking System. American Journal of Islamic Finance 6: 11-17.
Mulya E. Siregar and Nasirwan Ilyas (2000). Recent development in Islamic banking in Indonesia, The Fifth Harvard University Forum on Islamic Finance: Islamic Finance: Dynamics and Development Cambridge, Massachusetts. Center for Middle Eastern Studies, Harvard University. 2000. pp. 189-196
Nurul Harisah, A. (2014). Determinants of customer’s intention to use Islamic personal financing. Retrieved from http://etd.uum.edu.my/4047/
Otoritas Keuangan Jakarta. (2014). Statistik Perbankan Syariah. Retrieved on September 15, 2016, from http://www.ojk.go.id/id/kanal/syariah/data-dan-statistik/statistik-perbankan-syariah/Default.aspx.
Park, H. S. (2009). Relationship among attitudes and subjective norms: Testing the theory of reasoned action across cultures. Communication Studies, 51:2,162-175. DOI: 10.1080/10510970009388516
Reni, A., & Ahmad, N. (2016). Application of Theory Reasoned Action in Intention to Use Islamic Banking In Indonesia. Al-Iqtishad: Journal of Islamic Economics, 8(1), 137-148. doi:10.15408/aiq.v8i1.2513
Selamat, Z., & Abdul-Kadir, H. (2012). Attitude and Patronage Factors of Bank Customers in Malaysia: Muslim and non-Muslim Views. Journal of Islamic Economics, Banking and Finance, 87-100.
Sayd Farook, M. Kabir Hassan, Roman Lanis (2011). Determinants of corporate social responsibility disclosure: the case of Islamic banks. Journal of Islamic Accounting and Business Research 2011 2:2, 114-141
Werner, P. (2004). Reasoned Action and Planned Behavior, in S.J. Peterson & T.S. Bredow (eds) Middle range Theories: Application to Nursing Research, Lippincott Williams & Wilkins, Philadelphia, pp. 125-147.
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2019-12-17
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Nurfadilah, D., & Samidi, S. (2019). Determinants of Customer’s Intention to Use Murabaha Financing In Indonesia: Modified the TRA Model. Tazkia Islamic Finance and Business Review, 13(1). https://doi.org/10.30993/tifbr.v13i1.191
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